case study

BARROW AT THE MANOR

Food with roots.

Good food is food with a story and people are at the root of ours.

WHAT WE DID

Strategy
Brand
Design
Illustration
Copywriting
Media Pack
Packaging
Content

Food is more than just food. Food connects us to our past, to people, to places. It’s our common ground. Today’s consumers have a growing consciousness about what they’re eating and where it’s from and they’re seeking a connection with brands that share their values and ethics.

This presents an extraordinary opportunity for a new generation of entrepreneurs who understand provenance, community, sustainability and the power of real, local food.

We wanted the brand to be as authentic as the client’s vision. The secateurs and fork have been meticulously drawn to ensure they are bespoke and work as a complement to the garden to plate differentiation.

approach

In a world where quality is rare, we’re all about provenance, sustainability and the promise that there are still those who care about the craftsmanship of food cultivation. Barrow at the Manor is proudly local, home-grown and part of our surrounding community.

A great meal is about more than what’s on the plate. Conscious consumers want to connect with brands that share their values and ethics.

Our brand champions the Samarés Manor produce, embodies their purpose, reflects their values and acts as a rallying call for a honest, home-grown and transparent approach.

'Understanding from end to end.'

CHRIS SCOTT

FOUNDER

We developed a a visual language to reflect a local farm to fork cycle with a tactile brand that brought products and provenance together. It acts as a stamp of quality on everything they produce.

authenticity
+
passion
=
journey

OUR WRAP UP

By keeping it simple, you can ensure your team and your customers can gather around the brand’s purpose.

the observatory